One thing I've noticed is that something with a starting bid that is too close to a fair price for the item will not get any bids, while a like item with a starting bid that is low will attract bids and eventually sell for much more than the other item, with no bids.
You are right, Charles. I learned this when trying to sell an ultralight that I aquired. Initially, I started at what i thought was a fair price and had a reserve on it. It went the full term without one bid. Then I relisted it. This time at a much lower price and no reserve. At the conclusion, it sold for $2,000 + over the previous asking price. It taught me that one needs to play the game!
As far as the Beechcraft VS Cessna. I hear of people shying away just because it's a Beechcraft. The reason being that this name is synonymous with higher parts and maintenance costs. Beechcraft means rich, doesn't it?
